In past years, the brand has created a variety of content marketing efforts, including: a 17-part choose-your-own-adventure about a guy and a girl who meet at a bus stop and then reconnect two years later; a crowdsourced branded entertainment film crafted by inviting people to post love stories; a full-blown movie that tells the story of three couples who meet, face challenges and, in the end, find happiness; and a mobile app that allowed people to place images of love on chocolate bar wrappers.
To be completely honest, we watch romantic comedies year-round. But movies about the trials of relationships and putting yourself out there in the name of love hit different around Valentine's Day. And any one of these Valentine's Day movies is the perfect way to cozy up on the couch with your significant other. After all, streaming a romantic movie on Netflix (or your platform of choice) is an easy and affordable activity to do on Valentine's Day, whether it's with your partner or with a group of your best friends.
If you're thinking Enchanted is a kids' movie, think again. This whimsical, hilarious, adorable story shows the bright side of love, and the chemistry between Amy Adams' ever-optimistic princess and Patrick Dempsey's cynic is spot on. 2b1af7f3a8